Insights -- May 2004Product Lifecycle Management (PLM) is receiving more attention at the leadership level and the value and benefits are being more deeply understood and appreciated. Sticking to the PlanThe words "technology" and "new" are rarely far from one another in articles about supply chain technology. Opportunity Knocks How to transform business challenges into valuable prospects Customer Management: Driving to The Store Coca-Cola Enterprises embarks on a radical direct-store delivery project. Cover Story: The Customer Connection Pfizer Consumer Healthcare Taps Data. Enterprise: In Through the Out Door P&G turns to IBM outsourcing to focus on its core businesses. Insight: Competitive Edge A new method to examine IT budgets and spending Keep It Clean Since joining this magazine, I've been introduced to a slew of buzzwords that herald the dawn of a new age for information technology (IT). SMB Market: Switching Gears Cannondale steers toward improved forecasts and customer service. Product Management: Fast Turnaround How Procter & Gamble saved one of its key brands First Previous 865 866 867 868 869 Next Last
