On the fast trackCutter & Buck sees explosive growth through a shift in business strategy In-Depth AnalysisWelch's hits the Web to track promotion performance Hitting the Sweet Spot Imperial Sugar engineers a turnaround with IT at the core. Plus the10 commandments of ERP deployment. The Missing Link Next wave of analytics connects people, processes and performance Picking Up Steam Enterprise Resource Planning delivers on long-held promises Learning a New Trade Trade promotion turns into a top IT initiative Source of Inspiration CG firms tap outsourcing and consulting to address changing biz environment A Change of Plans The customer relationship management (CRM) boom, once marked by multi-million dollar technology acquisitions, is over, and in 2003, CG companies shifted the spotlight from CRM solutions to CRM-related functions. Mutual Benefits A holistic CRM strategy drives value for CG firms and retail partners Rapid Return - January 2004 SCE apps help squeeze out costs First Previous 867 868 869 870 871 Next Last
