ARTICLES BY THIS AUTHOR
- 2/15/2010
Tom Ebling Joins Demandware as CEO
The former CEO of ProfitLogic and Torrent Systems will lead Demandware into its next phase, widespread market adoption of its on-demand e-commerce platform. - 2/15/2010
Amoena and Corsina Tackle Collaborative S&OP
With Amoena and Corsina's business performance so closely tied to one another it was paramount to have a supply chain partnership that worked for both parties. - 2/14/2010
What CG Firms Can Learn from NRF
Lora Cecere, partner for the Altimeter Group, recently attended the NRF 2010 Convention and Expo. Here, she explains what the Big Show's hottest trends -- think price management and the digital consumer -- mean for consumer products companies. - 2/11/2010
DPSG Achieves 56 Percent Annual ROI
An ROI study documents how the beverage company enhanced strategic decision making and productivity in sales operations. - 2/10/2010
SAP CEO Steps Down; Restructures Management
The SAP executive board, in agreement with the SAP supervisory board, appoints two co-CEOs and makes additional changes to its management structure. - 2/10/2010
P&G Optimizes Packaging and Artwork Initiatives
Together, P&G and Dassault Systemes are developing an integrated suite of products to help make the packaging process more efficient, improve speed to market, increase shelf impact and, ultimately, create a better experience for consumers. - 2/10/2010
Wal-Mart and P&G Provide Family-Friendly TV
The joint effort is a key anchor to Wal-Mart's Family Moments campaign. - 2/9/2010
Vantage Point: What Digital Photography and Downstream Data Have in Common
By: Dr. Jonathan Golovin, Chairman, CEO and Co-Founder, Retail Solutions - 2/8/2010
Wal-Mart Cuts Big Brand Names
The retail giant will reportedly remove the Hefty and Glad brands of food bags from its shelves and consider brand consolidation in additional categories, often in favor of its Great Value private label products. - 2/8/2010
Kraft Empowers Web Brands with CRM
A direct-to-consumer marketing solution will support the company's largest North American consumer Web brands, including KraftFoods.com.