ARTICLES BY THIS AUTHOR
- 10/14/2010
Huggies Awards Grants to 12 Inventive Moms
Selectedfrom almost 400 applications, the first 12 grant recipients each successfullydemonstrated unique baby or childcare product ideas that address unmetparenting needs and make life easier for moms and dads. - 10/14/2010
What Price Reputation?
This article analyzes 40 of the largest players in the consumer packaged goods world and how they have been able to build up enough reputation capital to become the world's most reputable industry in 2010. - 10/14/2010
Defining Lines
CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue. - 10/14/2010
Anna's Linens Drives Efficiency
As Anna's Linens grew, so did the need to improve theefficiency of its supply chain. It became clear that a more consolidatedapproach was required to effectively handle the increase in stores andshipments, and to take advantage of opportunities available within the supplychain. - 10/14/2010
Whole Foods Color Codes Choices
Whole Foods Market launches the first in-store color-coded sustainability-rating program for wild-caught seafood. - 10/14/2010
Smirnoff Globalizes Nightlife
Inan ambitious move set to break new ground in nightlife experiences, one of theworld's leading vodka brands unveils the "Smirnoff Nightlife ExchangeProject". - 10/14/2010
Sun Products Finds Speed to Value
Soon after the company's formation,the Sun Products' IT team needed establish a new IT environment. This entailedreplacing every software system, including a combination of packaged andproprietary applications, in a five-month time frame. - 10/12/2010
Rebranding Gone Wrong: Gap Keeps Old Logo
The Gap Inc. reverted back to its iconic blue box logo just one week after rolling out an updated version on its Web site. This isn't the first time a rebranding effort caused loyal consumers to revolt. Here's a look back at two other major flops. - 10/12/2010
Kraft, Food Lion Talk Data Sharing
Both retailers and suppliers see the value of data sharing, but there is still a long way to go before benefits are realized. Proving there are exceptions to this rule, Kraft Foods, Delhaize America and Bozzuto's gathered to lend real-world context to the findings of the first annual Shared Data Study. Learn about their winning data sharing programs here. - 10/11/2010
3M Extends Strategic Relationship with Cognizant
By enabling accelerated product innovation and time-to-market, 3M aims to realize its strategic business objectives, augment production capacity, enhance global capabilities and rationalize costs.