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Root Man

ARTICLES BY THIS AUTHOR

  • 10/10/2012

    CooperVision Sharpens Visibility

    CooperVision products are sourced through very complex multi-level networks and, until recently, the company lacked a fully integrated view of global operations. It chose a solution to create a company-wide common supply chain platform.
  • 10/10/2012

    PepsiCo Leverages Category Management Tool

    Combining syndicate and retailer data integration, ToolBox Advantage will be PepsiCo's main reporting platform.
  • 10/10/2012

    Hungry Jack Taps Consumers for Recipes

    By simply looking to their pantry, consumers can get creative and explore the versatility of common staples.
  • 10/10/2012

    Kimberly-Clark Makes Sense of Demand

    When store supplies for Kimberly-Clark's retail partners are out of synch with production forecasts, it can have a very real impact on the $20.8 billion personal care products giant's sales. So, the company invested in data analytics software to provide far more visibility into real-time demand trends.
  • 10/10/2012

    ERP Transformation

    CPG company executives are increasingly looking for the tangible business case benefits of changing, upgrading or merging their core ERP system and related business capabilities.
  • 10/10/2012

    Land O'Lakes Launches Cooking Innovation

    Available since Oct. 1 in dairy aisles, the product will be supported by a major integrated marketing campaign in January, including national advertising, public relations, consumer promotions and digital.<br />
  • 10/10/2012

    Clorox Rolls Out Smart Logistics

    The Clorox Company is optimizing its logistics processes by investing in innovative technology, which is a key component to achieving its Centennial Strategy. <br />
  • 10/10/2012

    Amway Builds Botanical Plant

    The Quincy, Wash. facility will process botanicals from the company's nearby Trout Lake Farm operations, the largest certified organic herb farm in North America.
  • 10/10/2012

    New LeapFrog Line Features Touch Technology

    LeapFrog Enterprises, Inc. announces Touch Magic, a new line of interactive toys that encourage learning and exploration through intuitive touch technology.
  • 10/10/2012

    You're Not Done Yet!

    CGT Executive Editor Kara Romanow gives you a sneak peek into the trends and topics discussed in this month's issue.