ARTICLES BY THIS AUTHOR
- 11/15/2012
The Big Three
Three big areas are allowing the consumer goods manufacturer to better know their shopper and consumer. Are you on top of these trends? - 11/15/2012
Fall 2012 Tech Preview Guide
With new technology offerings flooding the market almost daily, <em>CGT</em> showcases 9 game-changing solutions that have recently hit the market for consumer goods firms. <br /> - 11/15/2012
Energizer Executes a TPM Re-Fresh
When Energizer Personal Care acquired Playtex, it adopted a TPM system to standardize processes. But the task of harmonizing brands while implementing the application came with user adoption issues. - 11/15/2012
The Broken Road
CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue. - 11/15/2012
The Company You Keep
Werner Graf, CPG general manager at Tata Consultancy Services (TCS), reflects on leveraging client-vendor relationships for success. - 11/13/2012
Unilever Adopts SFA on Android Platform
Unilever expects to take advantage of new functionality, one of them being the possibility of collecting photos through the SFA system while doing surveys. <br /> - 11/13/2012
Walmart Debuts Food Subscription Service
The new Goodies Co. box, created by @WalmartLabs, underscores Walmarts commitment to e-commerce and its use of social innovations to create new offerings for consumers.<br /> - 11/13/2012
Seventh Generation Cuts Costs with S&OP
By adopting leading practices in S&OP, Seventh Generation expects to improve forecast accuracy by 10 percent at the SKU level, decrease inventory by 15 percent, while maintaining historically high service levels.<br /> - 11/12/2012
Energizer Reveals Multi-Year Restructuring Program
The company expects to achieve gross cost savings of approximately $200 million, approximately a quarter of which will be used to increase investment in brand building and innovation, and enable investments in IT systems. - 11/12/2012
Shopping in the Age of Mobile
Smartphones will soon become the most ubiquitous piece of hardware to rule the planet. Naturally, consumer goods organizations are connecting their brands to shoppers and consumers over smartphones, wherever they are.<br />