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Root Man

ARTICLES BY THIS AUTHOR

  • 7/9/2013

    L'Oreal Enhances IT Infrastructure with IBM

    L'Oreal Uruguay needed to modernize its IT environment to provide a secure and cloud-ready infrastructure that would be capable of meeting the company's business growth strategy.
  • 7/9/2013

    Building Integrated Business Service for Analytics in CPG

    At the end of the day, manufacturing a consumer product comes down to selling, servicing and delivering.What product? How many units? Shipped by when? Which customers? On which terms? These are the kinds of questions that producers of consumer goods are generally expected to address on a more or less real-time basis.
  • 7/8/2013

    Top 5 Stories of 2013So Far

    As we enter the second half of the year, the editors of CGT revisited the headiness that you read most. What do they tell us? You love a good list, especially if it predicts consumer trends OR ranks competitive products. Let us know what you think of these articles in retrospect. Did market predictions made ring true? Do the leading products still lead? Did key consumer trends take off or taper off? And what do you expect in the second half of 2013?
  • 7/8/2013

    Kroger, Harris Teeter Announce $2.5B Merger

    Harris Teeter brings to Kroger an exceptional brand and complementary base of 212 stores in attractive southeastern and mid-Atlantic markets and in Washington, D.C.
  • 7/8/2013

    Consumer Trends Drive General Mills' Innovation

    Company CEO Ken Powell, shares the innovation-fueled plans for growth including more than 200 new items being introduced worldwide in the first half of the year alone.
  • 7/8/2013

    Philips Opens Innovation Competition

    Philips partners with Indiegogo to host crowd funded campaigns; Philips to award $100,000 plus mentoring to the top ideas.
  • 7/8/2013

    K'NEX Expands E-Commerce in China

    K'NEX partners with Export Now with plans to launch new products to the China market on a quarterly basis.
  • 7/2/2013

    Walmart Taps Entrepreneurs for New Products

    The viral contest developed by @WalmartLabs returns, offering more opportunities for American businesses and entrepreneurs to sell their products to millions of new customers.
  • 7/2/2013

    Consumer Goods Forum Identifies Two Megatrends

    More than 200 executives from leading consumer goods and retail organizations worked together to focus on how the industry can bring benefits to consumers through collaborative initiatives. The effort was triggered by the significant changes in society, consumer behavior, the environment and technology. In the end, two megatrends and three action plans emerged.
  • 7/1/2013

    General Mills Taps Social Media Solution

    General Mills manages its content publishing and consumer engagement across Facebook, Twitter, YouTube, Google+ and LinkedIn, with a solution from Spredfast.