ARTICLES BY THIS AUTHOR
- 7/19/2016
Changing Priorities in Consumer Goods: Supply Chain is Key to Unlocking the Growth Agenda
A well-managed and flexible supply chain is as important nowif not morethan ever before. In order to achieve the adaptability necessary to spur and sustain growth, retailers should take the following three actions. - 7/19/2016
New Mobile App Users Surge During Amazon's Prime Day
Amazon's second go at its manufactured holiday, Prime Day, obliterated its single-day sales from last year. Customer orders surpassed Prime Day 2015 by more than 60% worldwide and more than 50% in the U.S. during the second annual Prime Day, which was the biggest day ever for Amazon. - 7/19/2016
Unilever Buys Dollar Shave Club
Unilever has signed an agreement to purchase Dollar Shave Club, which may shake up its competition. - 7/19/2016
P&G Experiments with Tide Online Subscription Service
Procter & Gamble Co. executives are focusing on how consumers buy, experimenting with steps such as one that it just launched in Atlanta called the Tide Wash Club, an online subscription service. - 7/17/2016
Merck Revamps Customer Collaboration Centers
Formerly known as biomanufacturing science training centers, the new M Lab Collaboration Centers provide a simulated manufacturing environment for experiments, troubleshooting and problem solving. - 7/14/2016
ConAgra Foods Names David Marberger CFO
Marberger brings more than 30 years of finance and leadership experience to ConAgra Foods, currently serving as CFO at Prestige Brands. - 7/13/2016
KEEN, Inc. Names Tyler LaMotte as VP of Brand Marketing
LaMotte will lead and oversee the brand's global marketing efforts and messaging across all product categories to continue to extend the reach and impact of KEEN across its retail channels and consumer fanbase. - 7/13/2016
Coca-Cola CIO Ed Steinike Passes Away
Chief Executive Muhtar Kent and President James Quincey praised Steinike as the consummate Coca-Cola leader and ambassador and as a thought leader in information technology.<p></p> - 7/12/2016
Highlights from Amazon's Prime Day
Some wins for consumer goods companies include toys and shoes topping the list with more than two million purchased by members, and the most popular Amazon Dash Button brands purchased on Prime Day were Cascade, Charmin and Tide. Here are other highlights from Prime Day 24 hours later.<p></p> - 7/11/2016
MUSCLE MILK Brand Debuts Coffee House Protein Shakes
CytoSport, Inc. launches the ready to drink product line, combining protein and caffeine into three coffee-inspired flavors: Vanilla Latte, Cafe Latte and Mocha Latte.