ARTICLES BY THIS AUTHOR
- 9/23/2014
WhiteWave to Acquire So Delicious Dairy Free
The acquisition expands WhiteWaves plant-based foods and beverages platform by adding a complementary brand with significant growth potential and new category opportunities. - 9/23/2014
Coca-Cola Brand Makes a Big Comeback
After a 12-year hiatus, a Facebook consumer movement forces the SURGE brand to return, now available exclusively on Amazon.com. - 9/23/2014
Early IT Adopters Gain Competitive Advantage
A new study from Harvard Business Review shows that IT Pioneers are more likely to lead in both revenue growth and market position than their peers. This is more than twice the growth experienced by companies identified as technology Followers and three times the growth experienced by Cautious technology adopters. Where does your company fall? - 9/23/2014
Haggar Clothing Co. Appoints Chief Digital Officer
The new CDO will be responsible for creating a seamless approach to the consumer experience across a variety of shopping channels. - 9/23/2014
Rocky Brands Expands on PLM Capabilities
Rocky Brands relies on NGCs PLM and SCM systems, and has recently extended the solution to marketing, e-commerce, ERP and more. - 9/23/2014
Spectrum Brands to Buy P&G's Remaining Pet Care Business
With the Spectrum transaction, P&G now has closed deals or reached agreements to sell 100 percent of its Pet Care business. - 9/23/2014
General Mills to Close Two Facilities
Closures of the manufacturing facility in California and yogurt facility in Massachusetts would have a combined impact on over 500 employees. - 9/23/2014
Food and Bev CEOs Commit to Marketing Policy
Some of the worlds largest global food and beverage companies strengthen their common commitments on responsible marketing to children with a new policy. - 9/23/2014
Imperial Tobacco Group Selects Enterprise PLM
The international tobacco company chooses Aras to streamline the product lifecycle and drive collaboration, process improvement and product compliance worldwide. - 9/18/2014
Bacon Beyond Breakfast
Oscar Mayer expands bacon beyond breakfast with new jerky snack in two flavors.