AFS Unveils Cloud-Based Retail Execution Platform for CG Mobile Sales Force
AFS Technologies, a global provider of software and services purpose-built for consumer goods, announces a new cloud-based offering – the AFS Retail Execution platform. Designed with the increasingly mobile professional in mind, AFS Retail Execution aims to provide the flexibility and configurability sales executives need to respond to an ever-changing consumer goods market landscape.
The AFS Retail Execution platform features a web-based HTML5 management console that can be used to configure, manage and coordinate in-field activities — without IT support or professional services. By combining the functionality of its existing retail execution products and developing a new configurable platform, the platform helps to deliver a seamless, scalable, and secure environment from which consumer goods companies can maximize resources and bolster sales.
With a focus on flexibility, key features of AFS Retail Execution include:
Configurability: From the user interface to business rules to call activities, users can configure the platform to their needs without engagement from IT or professional services.
Adaptable workflow: An ability to control the sequence and actions that need to be completed for any sales territories or team, such as configuring unique call plans, tasks, and surveys by any combination of the product, customer, territory, sales team dimensions.
Collaborative: Includes embedded digital merchandising capabilities from Trax Inside which offers sophisticated in-store image processing and heuristics technology; integrates seamlessly for bi-directional integration with host solutions such as ERP, CRM, and certified SAP integration.
Device agnostic: Supports the BYOD policy and enables sales executives in the field to run the software on any device including Windows 8x, iOS and Android platforms.
The AFS Retail Execution platform features a web-based HTML5 management console that can be used to configure, manage and coordinate in-field activities — without IT support or professional services. By combining the functionality of its existing retail execution products and developing a new configurable platform, the platform helps to deliver a seamless, scalable, and secure environment from which consumer goods companies can maximize resources and bolster sales.
With a focus on flexibility, key features of AFS Retail Execution include:
Configurability: From the user interface to business rules to call activities, users can configure the platform to their needs without engagement from IT or professional services.
Adaptable workflow: An ability to control the sequence and actions that need to be completed for any sales territories or team, such as configuring unique call plans, tasks, and surveys by any combination of the product, customer, territory, sales team dimensions.
Collaborative: Includes embedded digital merchandising capabilities from Trax Inside which offers sophisticated in-store image processing and heuristics technology; integrates seamlessly for bi-directional integration with host solutions such as ERP, CRM, and certified SAP integration.
Device agnostic: Supports the BYOD policy and enables sales executives in the field to run the software on any device including Windows 8x, iOS and Android platforms.