Walmart Canada Launches Organic Line

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Walmart Canada Launches Organic Line

By Jamie Grill-Goodman - 01/18/2016
Walmart Canada is launching a new Great Value Organic line of groceries. Rolling out in stores and on www.walmart.ca now, the retailer is introducing nearly 50 affordably-priced Canadian certified organic products.

"At Walmart, we believe consumers who want to eat organic shouldn't have to pay more for their groceries," said Jennifer Goldspink, vice president, grocery, Walmart Canada.  "We're making it easier than ever for customers to have access to quality, organic foods at low prices everyday."

The Great Value Organic line includes flours, corn meal, breakfast oats, seeds, legumes, beverages, cereal, frozen berries, pasta, sauces, broth, granola bars, popcorn, cookies and chewy snacks and is satisfaction guaranteed.

Products include: Great Value Organic Steel Cut Oats, Maple Instant Oatmeal or Corn Flakes; Great Value Organic Chicken Broth and Split Peas; Great Value Organic Spaghetti and Tomato Basil Sauce;  and Great Value Organic Popcorn 

"Today's announcement is a strong reminder for customers that if they're looking for value, Walmart offers quality food at affordable prices," added Goldspink. "We're as committed as ever to helping Canadian families save money so they can live better."

The Great Value Organic line is part of an ever-expanding assortment of organic offerings, including fresh foods, at Walmart and will be hitting shelves between now and February, 2016 with assortment varying by store.