Vera Bradley Improves Speed to Market

Vera Bradley, an internationally known handbag, luggage, stationery and eyewear designer, selects PTC Windchill Product Lifecycle Management (PLM) software from PTC to optimize efficiencies and provide cross-functional visibility into product information as the company continues to rapidly expand.

 

As it looks to optimally leverage resources, the company chose FlexPLM, PTCs Windchill-based enterprise PLM solution for the Retail and Consumer industries, to provide the backbone for better collaboration, product and design development and overall operational efficiency.

 

"We are confident that FlexPLM will improve our speed-to-market through optimized efficiencies across our product design and development processes,"says Molly Reddish, Vera Bradley product development director.