E-commerce

Kellogg Plans Snack Subscriptions as General Mills Exits
General Mills discontinued its Nibblr subscription snack offering after about a year and a half, while Kellogg has assembled a team to create the direct-to-consumer food business.
Select the Right Commerce Partner for Omnichannel Success
In a maturing solution category, discerning the differences between the leading vendors of the global business-to-consumer commerce suites, is becoming increasingly difficult. That is why Forrester's 69-criteria evaluation of these enterprise-class software providers is crucial for selecting the right partner for your online and omnichannel commerce needs.

Best Practices for Launching an E-Commerce Strategy

A surprising number of e-commerce implementations begin without a clear view of the organization's vision for a successful outcome. Learn the complexities involved and ensure you don't set yourself up to fail.
Going Direct: Engage with Consumers like Never Before

Consumers today have unprecedented access to information creating an intensifying power shift. It is imperative for consumer products companies to stay ahead of the connected world by taking full advantage of going direct.
Pretzel Crisps' New Website is Taking Shape

The Pretzel Crisps brand (from Snyder's-Lance) explains how it redesigned its website to deliver on a more engaging user experience.
The Online Grocery Race

Retailers like Whole Foods and Wal-Mart are even joining for a piece of the grocery delivery service category. So, CGT sat down with Richard Demb, CEO and Founder of Abe's Market (named by Forbes as one of The 25 Most Innovative Consumer and Retail Brands) to discuss the growing online grocery shopping trend, and how to differentiate from the competition.
Mondelez Partnership Speeds E-Commerce Growth

After a successful pilot phase with ChannelSight in 20 markets with over 100 retailers, the company is now rolling out the technology into additional regions and markets.
Billabong Reinforces Omnichannel Strategy

Billabong selects NetSuite to help transform customer interaction with its brands through the implementation of a new global omnichannel platform.
Amazon Creates Potential Edge for Major CPG Brands

Amazon set the Internet aflutter when it announced its latest digital innovation the Dash Button. Major CPG companies like P&G, Clorox, Coca-Cola and Kraft are already on board with the e-commerce giant testing with Amazon Prime members. It is already being said that these in-home buttons could give big CPG players the 'leverage they've lacked in e-commerce.'
The Absolut Company Revamps Digital Experience

The Absolut Company is using the EPiServer Digital Experience Cloud running on Microsoft Azure to develop a new family of web sites to support its leading spirit brands.

Kellogg Plans Snack Subscriptions as General Mills Exits

Select the Right Commerce Partner for Omnichannel Success

Best Practices for Launching an E-Commerce Strategy

Going Direct: Engage with Consumers like Never Before

Pretzel Crisps' New Website is Taking Shape

The Online Grocery Race

Mondelez Partnership Speeds E-Commerce Growth

Billabong Reinforces Omnichannel Strategy

Amazon Creates Potential Edge for Major CPG Brands

The Absolut Company Revamps Digital Experience