Manufacturing

IBM/DemandTec Deal to Challenge Organizational Boundaries
The acquisition of DemandTec is expected to extend IBM's Smarter Commerce initiative by adding cloud-based price, promotion and other merchandising and marketing analytics. At the same time, the deal is in line with a trend across many industries wherein the lines between merchandising, marketing, commerce and supply chain are blurring.
General Mills Launches G-WIN Digital
As an extension of its successful open innovation program, the company seeks to connect with partners who have digital marketing technologies focusing on video, social, mobile and gaming.

Starbucks Introduces Beer and Wine Concept

Starbucks will add beer, wine and small plates like almonds and bread with olive oil dip at five to seven stores in Chicago next year.
Unilever Uses Predictive Trade Planning in the Cloud

Unilever is expected to drive more effective retail trade plans with a predictive analytics app on the DemandTec network.
Tommy Bahama Optimizes its Supply Chain

Tommy Bahama chooses a cloud-hosted solution from PTC to achieve reduced product development cycle time and further grow its global business.
Kraft Spin Off Leads to Executive Changes

Irene Rosenfeld will lead the global snacks company as Chairman and CEO. Meanwhile, a CEO and Chairman have been named for the North American grocery company.
Skinny Nutritional Corp. Names Chief Sales Officer

The candidate brings over 25 years of beverage industry experience from companies such as Sobe, Glaceau Vitamin Water, Fuze, Function Drinks, and Mistic Brands.
P&G, K-C, Unilever Discuss Downstream Data's Value

Bigger companies and we mean really big seem to be way ahead of the pack when it comes to downstream data. For the first time ever, thought leaders from Kimberly-Clark, Procter & Gamble and Unilever came together to deliberate the value of downstream data. And guess what? Weve got it all on tape!
Kraft Launches European Healthy Living Program

The Kraft Foods Foundation is expanding its global effort to encourage healthy lifestyles, investing more than $7 million in new programs in France, Germany, Italy and Spain.
TPM Systems: Connect Corporate Planning to Event-Level Planning

Many companies today perform corporate planning (customer P&L planning) and Trade Promotion Management (TPM) event level planning in two different systems. The breakdown between these two systems can often result in TPM overspends and plan shortfalls.

IBM/DemandTec Deal to Challenge Organizational Boundaries

General Mills Launches G-WIN Digital

Starbucks Introduces Beer and Wine Concept

Unilever Uses Predictive Trade Planning in the Cloud

Tommy Bahama Optimizes its Supply Chain

Kraft Spin Off Leads to Executive Changes

Skinny Nutritional Corp. Names Chief Sales Officer

P&G, K-C, Unilever Discuss Downstream Data's Value

Kraft Launches European Healthy Living Program

TPM Systems: Connect Corporate Planning to Event-Level Planning