Retail Execution

This report provides an overview of some of the major shifts in consumer behavior patterns that have emerged over the past two years. Using foot traffic data for key retail categories, we identified six aspects of changing consumer behavior. Learn More!

Conor Keane, president and CEO of Spring Global, shares best practices for implementing AI within the consumer goods space, and how the technology can help drive business and streamline processes.

Traditional loyalty programs are impersonal, emphasizing transactional rewards. Today’s advanced analytics let retailers create relevant, customized offers. This data-informed, customer-first approach drives shopper engagement and ongoing allegiance.

There’s never been a better time for brands to rethink their online selling strategies. In the wake of major changes in the e-commerce industry, consumers continue to seek out their favorite brands on marketplaces. One of the best ways to reach these consumers is through e-commerce marketplaces. .

Instead of face-to-face visits, we’re seeing a move toward multichannel and omnichannel digital contact strategies.

CPGs and their partners have had to enter more negotiations to discuss shifts in merchandising and promotional strategies to keep up with shifts in supply.

General Mills continues to reshape its organizational structure and invest in its data capabilities to expand in the North American market, including forming a new team to bridge the gap between core innovation and acquisitions  

Suppliers in eligible categories can set up a storefront that displays and fulfills products and orders, and the new service features single-click purchasing, multi-order add-to-cart, and access to order details and history.