Revlon, Reily Foods Put Big Data to Good Use
Humankind created more data in a single day in 2012 than it produced between 4000 BC and the year 2000! It is no wonder that Big Data is a common buzz component in today's information age dialogue. Recently, Big Data advocates from Reily Foods, Revlon and Microsoft convened to answer the question on most consumer goods executives minds: How are consumer goods companies capitalizing on all this data, and better yet, how are they using and communicating it?