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Boston Beer Goes DTC for First Time With Non-Alcoholic Product Line
The manufacturer of brands like Samuel Adams, Twisted Tea, Truly Hard Seltzer, Angry Orchard, and Dogfish Head has launched its first direct-to-consumer effort with a new non-alcoholic product line. -
Danone Leans Into Consumer Insights for Yogurt Packaging Revamp
CGT connected with Rafael Acevedo, president and GM of the Yogurt Business Unit at Danone North America, who gave us a look at the R&D process behind the company’s new patent-pending recyclable yogurt cup shape.