Phillips-Van Heusen Drives More Productive Assortments

Phillips-Van Heusen Corporation (PVH) looks to 7thOnline Inc., a provider of assortment planning and optimization solutions, in an effort to increase the productivity of its assortment planning processes. PVH selects 7thOnline's Assortment Planning solution, which is designed to provide more timely visibility into demand, to empower merchants to make better business decisions, and to reduce manual activity and errors. PVH has rolled out 7thOnline Assortment Planning to its Calvin Klein, IZOD and Timberland wholesale sportswear divisions.

"7thOnline provides a more proactive, efficient, and accurate approach to assortment planning than the methods previously in place. We selected 7thOnline Assortment Planning in an effort to ensure our customers' needs are met and to improve the productivity of our Calvin Klein, IZOD and Timberland sportswear businesses," states Allen Sirkin, president and COO of PVH.

7thOnline Assortment Planning is intended to enable PVH's merchants to execute optimal merchandise assortments -- style/color/size by store -- for its retail accounts. All product, planning, and demand information is aggregated in a single place, updated in real-time, and accessible 24/7 via web browser. The collaborative capabilities of the program are expected to enable real-time sharing of plan data both internally and with accounts. The process is designed to achieve better visibility into all planning activity, thereby leading to earlier and more accurate orders, on-time deliveries, and a reduction in lost sales, markdowns, and chargebacks.
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