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Parlux Fragrances Sweetens Competitive Capabilities

Parlux Fragrances Inc. is an international designer, manufacturer and marketer of prestige fragrances and related products. The company is ranked among the top 100 cosmetic and fragrance companies in the world with brand names including Paris Hilton, Jessica Simpson, Queen Latifah, Rihanna, Marc Ecko, Josie Natori and Nicole Miller. Parlux Fragrance products are sold in more than 90 countries, carefully targeted to department and specialty stores, such as Belk, Bloomingdales, BonTon, Boscovs, Carson's, Dillards, J.C. Penney, Macy's, Neiman Marcus, Saks, Sears, Sephora, Ulta and Perfumania.

Parlux selects Manhattan Associates' Warehouse Management solution from the Manhattan SCOPE supply chain portfolio to support for its 250,000 square foot distribution center in New Jersey to help deliver quality products to its customers at a reduced cost and timeframe.

"It was clear that Manhattan Associates was the perfect fit for us-both operationally and financially," says Jane Hershey, vice president of Information Technology, Parlux Fragrance, Inc. "Warehouse Management is a turnkey, flexible solution that's ready to roll with minimal modifications, and we were impressed by how heavily invested the company is in research and development."

Manhattan Associates' Warehouse Management solution, which is included in the Distribution Management solution suite, is designed for optimal collaboration and communication with an extensive network of suppliers and partners.
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