News Briefs

HelloFresh is investing in its workforce analytics capabilities through the use of low code.  

The meal kit food delivery company has tapped solution provider Domo to increase the visibility of — and access to — the business intelligence and analytics within its growing HR operations. HelloFresh has more than 10,000 employees within its U.S. distribution centers alone, and the company sought a solution that would quickly address operational challenges and provide holistic insights of talent and staffing across the business.

The company required the ability to combine a range of data sets for recruiting, workforce management, time, and attendance. It conducted a three-week proof-of-concept with Domo, whose low-code data app platform is designed to enable the easy creation of data apps for business functions. During the PoC, the platform successfully integrated the data integration, according to Domo, and enhanced the HR analytics team’s ability to deliver workforce insights to the business.

Yushu Byra, director of people insights at HelloFresh, praised the platform’s content builder and end user UI, and said it enabled their team to get key data points quickly into the hands of decision makers so they could make actionable and positive change.

HelloFresh will expand the original POC to manage a range of initiatives, including recruitment, employee engagement, and workforce management.

PepsiCo marked the 40th anniversary of its Supplier Diversity Program with a commitment to expand its base and increase overall spend through new forums, mentorship, partnerships, and resources.

As part of the Supplier Diversity Program, PepsiCo currently spends more than $1 billion annually with certified, diverse suppliers, including women, Black, Hispanic, Asian, LGBTQ+, Native American, individuals with disabilities, and U.S. veterans. The program has grown from an initial spend of $5 million in 1982 to nearly $30 billion spent over the past 40 years across PepsiCo's entire value chain.

The expansion will include increased support around the supplier certification process to help businesses grow and sustain their economic impact for the future.

[See also: PepsiCo Adds Renewable Energy Access to Pep+]

"As one of the leading convenient food and beverage companies in the U.S., we have a responsibility to leverage our size and reach to help address the systemic barriers that too often limit or exclude diverse suppliers from developing and expanding their businesses," said Melani Wilson Smith, PepsiCo's global chief procurement officer, in a statement.  

"We've been on this journey for decades and we are committed to growing with our diverse suppliers and procuring new ones,” she added. “Working with diverse-owned businesses is one of the more important ways we can help build a more inclusive supply chain which, in turn, strengthens the communities where we operate and yields greater value for our consumers and customers."

PepsiCo, which is the No. 3 publicly owned consumer goods company, has also hired Pink Patch Group, a Black-woman-owned certification consultancy, to help with the diverse supplier certification process and remove barriers to economic advancement.

"We know that minority certification will allow diverse businesses to work with many Fortune 500 companies beyond PepsiCo," said Christina Tyson, director of supplier diversity at PepsiCo. "Hiring a third-party consultancy to assist small diverse-owned businesses with the certification process is one of several steps we're taking to drive racial equality and create systemic change in the communities we serve."  

EnsembleIQ, parent company of CGT, was recently honored by workplace evaluation firm Comparably in its “Best Leadership Teams” category for driving positive culture change.

This honor is based on ratings voluntarily and anonymously submitted to Comparably by EnsembleIQ employees about the performance of the company leadership team. Those rated included direct managers and senior leaders, who all received “A” level grades during the past 12 months.

“The leadership team is approachable and open to new suggestions and ideas. They make themselves available to the team at-large and encourage / motivate us to perform our best,” posted one employee. Another stated, “Communication is excellent! I am asked to participate in any meeting or event that can help my growth and knowledge of the company.”

“This evaluation clearly illustrates that our team members value how company leaders have created a positive culture that encourages, supports, and celebrates the diversity of our employees,” said EnsembleIQ chief executive officer Jennifer Litterick said. 

“Prioritizing positive culture change has strengthened the core of our organization. Our leaders are providing a supportive, flexible, and development-driven environment for employees to innovate and drive growth by delivering actionable business intelligence and connections to retail, healthcare, and hospitality business professionals and solution providers,” she added.

[Read more: Creative Agency EIQ Brand Lab Wins 7 AVA Digital Awards]

Culture is an essential component of EnsembleIQ attracting top-tier talent. In addition to utilizing Comparably for cultural assessment, EnsembleIQ provides a Diversity, Equity, and Inclusion Council with 35 people serving on three employee-driven task forces focused on Community, Cultural Competence, and Cultural Belonging. 

The company also provides two volunteer days per year and a platform to find in-person or remote volunteer opportunities that are individual or team based, monthly leadership training, a wellbeing program with a mental health focus, and a feedback culture where employees receive feedback every week. 

“Company culture is driven by the organization’s leadership team,” said Comparably CEO Jason Nazar. “Sentiments expressed by EnsembleIQ employees clearly illustrate they greatly appreciate the outstanding leadership that has driven positive change to provide a culture in which they thrive.”

EnsembleIQ previously was honored by Comparably as a Best Place to Work in Chicago, where the company is headquartered.

Pepsi Bottling Ventures LLC (PBV), one of the nation’s largest independent bottlers, is investing $35 million in a new state-of-the-art bottling line.

Located in Winston-Salem, N.C., the 526,000-square-foot facility looks to improve efficiencies and optimize manufacturing operations by increasing production capacity for some of the bottler's largest brands like Aquafina, Lipton Tea, and PBV-owned brand Nature's Twist.

The new bottling line will produce millions of cases of beverages per year and will also focus on sustainability as it can manufacture bottles made from 100% recycled material. 

While Pepsi Bottling ventures first acquired the production facility in 2012, the company leased an additional 316,000 square feet of warehouse due to increased storage needs. Construction of the new bottling line is scheduled to begin in 2023 and should be up and running by the end of 2024.

PBV expects to add up to 10 new full-time jobs upon completion.

"This investment is a promise to our customers and consumers that we will continue to meet their beverage needs and demonstrates our long-term commitment to the region and the state of North Carolina," said Derek Hill, president and CEO of PBV. "We're excited about the opportunities that this new line will afford us as we focus on innovation and improving efficiencies. This investment allows us to continue operating at our best and ensures stable and well-paying jobs for years to come."

Matthew Bucherati, senior vice president of operations and supply chain at PBV, said staying connected to consumers’ needs is at the forefront of how PBV runs its operations.

"Running our operations responsibly and sustainably is paramount,” Bucherati added. “This new line incorporates the latest bottling technology, allowing us to keep up with demand while remaining good stewards in communities where we operate. I'm very proud of this investment and what we're able to deliver to our customers and consumers."  

NielsenIQ and GfK SE plan to combine to provide a comprehensive view of shopper spending through total store visibility. 

CfK has a presence across 67 countries while NielsenIQ provides services in 90 countries — both companies are looking to expand both geographically and vertically. With the combined operations and tech base, the merger will allow the companies to bring new products to market faster and scale them to a broader set of markets and industries. 

The combined technology will provide a unified view of consumer purchasing behavior across channels and categories, allowing for real-time decision making. 

[Read more: Modern Approach to Revenue Growth Management]

“Over the past year, NielsenIQ has been investing both organically and inorganically in the most comprehensive coverage, advanced technologies, and predictive analytics to enable our clients to have a complete understanding of their consumers,” said Jim Peck, executive chairman and chief executive officer of NielsenIQ. 

“Combining our market-leading capabilities will allow us to further accelerate innovation that best serves our expanded client base and deliver significant value for all our stakeholders,” he added. “Together with GfK, we have the opportunity to influence the future of global retail and consumer measurement — one that is fast, nimble and connected.”

“GfK has successfully navigated a digital transformation to profitable and sustainable growth over the last years. Joining forces with NielsenIQ is now the logical next step for us and will support the next stage of our company’s development,” said Lars Nordmark, interim chief executive officer and chief financial officer of GfK. 

Nordmark added that the combination with NielsenIQ will accelerate the company’s journey into the next chapter of innovation. “This will allow us to tap into significant new growth opportunities.”

The terms of the agreement were not disclosed.

General Mills’ Helper and Suddenly Salad side businesses are now owned by Eagle Foods. The acquisition creates three diversified food platforms at Eagle Food: snacks, baking, and meals and sides. 

"Our investment in these two iconic brands signals an exciting and important next step in the continued growth of Eagle Foods," said Bernard Kreilmann, chief executive officer of Eagle Foods.

"We plan to drive growth in convenient meal solutions by investing in the category and brands, providing more tasty, easy-to-prepare, and affordable meal options for families."

"Eagle Foods has been successful in driving brand and category growth by investing in R&D, innovations, marketing, and strong supply chain efficiencies," Kreilmann added.

"As the leader in the sweetened condensed milk category, we consistently drive sales and share growth by bringing new households into the category. We expect to do more of the same with Helper and Suddenly Salad."