Shiseido has selected Salesforce Marketing Cloud to support its comprehensive web beauty service community, establishing one-to-one connections with members.
A new survey finds 54% of consumers who have shopped for groceries online in the previous year had increased the amount of grocery shopping they do online by an average of 29%.
The rise of the Internet of Things (IoT) has brought with it increased focus on "connected products. The new IDC PlanScape emphasizes the critical role of connected products in after-sales service transformation.