A posting by the company states that it wants to create a work environment that is tailored to a reduced schedule and still fosters success and career growth.
Launching brand strategies and new products require a deep understanding of people, their needs and desires. Traditionally, market researchers have relied on asking people questions to get this information, but here Michelle Adams, Ph.D. of Marketing Brainology dives into the technology that can help.
When organizations get praised for their disruptive thinking, it's often assumed that charismatic CEOs are interested in innovation and can motivate everyone else in the rank and file. That may be true in some cases, but it's definitely not the rule.
Walmarts online sales rose 11.8 percent in the quarter ended July 31, with the U.S. results outperforming other markets. Find out the five Walmart digital initiatives behind its improved e-commerce.
So what are the best ways for CPG marketers to reach the natural/healthy food shopper? We asked six industry professionals to weigh in on how to succeed in this fast-moving space.
Electrolux, which has pioneered home appliances for almost a century, has launched a new global competition, "Electrolux Ideas Lab: Let's bring healthy, home-cooked food to every dinner table."
