New Product Launches

Consumer goods firms are only as sharp as the products they release.

The Consumer Goods Technology 2004 award winner for Product Innovation earned its place in the spotlight not only for its recent success in both recognizing and satisfying a consumer need, but for doing so within a collaborative alliance.

Even though most diet fads come and go faster than a Britney Spears wedding ceremony, there appears to be one universal mission statement about health that rings true from sea to shining sea: A well-balanced diet and plenty of exercise are key ingredients to a quality life.

In October 2002, at the National Association of Convenience Stores, Slim Mints Weight Loss Breath Mints nabbed 82 new customers.

A troubling problem facing the video game industry is the perpetual charge to create next generation consoles.

Beech-Nut dishes up the perfect launch

Like most "normal" three-year-olds, my daughter tends to screech like an African tree monkey the moment something rubs her the wrong way.

According to a recent global survey of 650 companies conducted by Deloitte Research, new product revenue contribution is expected to average 34 percent of overall revenue by 2007, up 21 percent from 1998.