New Product Launches

Heinz will employ 350 workers at its new frozen meals plant in Florence, S.C.

Long before the first medals are awarded in August, Coca-Cola willbuild excitement for the Olympic Games with the launch of anOlympic-themed program in the United States.

Kahlua adds Mocha to its family of exotic coffee liqueurs available in June 2008.

New food favorites are added to South Beach Living foods from the Kraft line up.

Brown Shoe Footwear developed by Fergie is expected to be available to consumers for spring 2009 season.

Microsoft's LifeCam VX-5000, LifeCam VX-500 and LifeChat LX-2000 aim todeliver new features and better performance at affordable prices.

A new energy drink from Coke Consolidated and Boo Koo Holdings Inc. will initially be available in more than 2,000 convenience stores.

Kraft Foods Inc. reformulates several of its Kool-Aid drinks and launches a new Kool-Aid water beverage to revitalize the brand and bring it more in line with Kraft's nutritional guidelines.