New Product Launches

The hair color aisle can be daunting so, L'Oreal Paris is helping take the guesswork out of choosing the right hair color shade with the launch of a mobile app.

Rubbermaid's new LunchBlox are built for the perfectly packed lunch for work or school.

This anniversary year of innovation builds off the success of the global launch of BACARDI OAKHEART, a new smooth, slightly smoky spiced rum specialty.

The "Do Us A Flavor" contest is launched in Times Square at the first-ever Lay's brand flavor store: A contest winner will be awarded $1 million.

Available in three delicious flavors Apple, Berry and Fruit Punch these convenient, single-serve juice boxes are designed to deliver the fruity and refreshing taste kids love and the nutritional value moms can feel good about serving.

LeapFrog's newest tablet for kids is selling three times faster than its original LeapPad.

Muller Quaker Dairy, a joint venture between PepsiCo, Inc. and the Theo Muller Group, bring Europe's Muller yogurt to the United States.

The Procter & Gamble program a comprehensive campaign designed to highlight innovative products for self, family and home.