New Product Development & Introduction (NPDI)

PepsiCo's Gatorade brand is working on a microchip-fitted smart cap bottle and sweat patch provide its owners digital updates. Find out what the new technology will communicate to thirsty consumers.

Outdoor lifestyle brand Timberland is using crowdsourcing for to create a consumer driven collection.

With more than $100 million invested in technology, Lil Bits recipes, Gerbers newest category innovation, were developed with the help of a panel of 2,000 tiny taste testers.

Companies are investing in analytics to improve their product development success rates and permanently reduce the need to rationalize SKUs at the rate they are doing it today.

CGT Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue.

Mars, Incorporated sets a five year goal to remove all artificial colors from its human food products.

VTech Holdings Limited will acquire LeapFrog Enterprises, Inc. for approximately $72 million. VTech will fund the tender offer through internal resources.

A short list of the best technology and service providers in the industry