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Review & Outlook 2015: Innovation Trends
The authors in this section focus a great deal on the pace of change in the industry, and how timing impacts innovation in the market. They explore investments in key technologies (like digital and consumer insights) that can help CG companies react quickly and stay nimble to keep their brands top-of-mind. -
Top 7 Manufacturing Predictions for 2015
The IDC Manufacturing Predictions for 2015 identifies seven essential drivers that shape the IT investments manufacturers are making in 2015. These drivers are the keys to making short-term as well as long-term strategic decisions. Find out what will have the greatest impact on investment.