Apps

Google to Acquire Motorola Mobility for $12.5 B

The acquisition of Motorola Mobility, a dedicated Android partner, is expected to enable Google to supercharge the Android ecosystem as well as enhance competition in mobile computing.
Canon Influences Shoppers with Mobility

Canon U.S.A. strives to assist customers in their purchase decisions. The company recently launched a mobile marketing strategy that features Microsoft Tag technology.
L'Oreal Launches iAd

L'Oréal USA will launch the first beauty iAd for iPad with a campaign for L'Oral Paris later this month.
P&G Offers Virtual Beauty

The new multi-branded application is expected to enhance beauty regimen and purchase experience.
Doritos Gets Face Time in Brazil

Paulo-based LiveAD partners with New York-based Night Agency to create a social storytelling Facebook campaign for global CPG brand.
WONKA Taps YouTube

WONKA launches its first branded 360-degree interactive video in United States with a new WONKA YouTube channel.
PERT Plus Fans Elect MiLB Stars

Fans across the country are invited to participate in the selection of the first generation of PERT Plus MiLB Stars.
Wegmans App Features Product Scanning

CEO Danny Wegman says the version 2.0 of the app came straight from customer feedback.

GS1 Germany Acquires SA2Worldsync GmbH