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IT Integration

  • Brown-Forman Unveils PLM Journey to Innovation

    Using simple spreadsheets, Brown-Forman found it nearly impossible to manage the vast amount of information that consumers now expect and demand. Director of Product Development and Innovation, Jimmy Bookstore, reveals how Brown-Forman was able to implement a PLM solution for its innovation transformation.

  • Carl Buddig & Company Rolls Out VMI

    Buddig has already gone live with Kroger and will continue the roll-out of Datalliance VMI with other key retail partners.

  • Post Foods Improves Shopper Experience

    Post Foods improves consumers experiences in the cereal aisle by utilizing technology from Affinnova.

  • Nestle PetCare Leverages Mobile CRM

    StayinFront provides Nestle Purina PetCare with mobile support for in-field retail execution.

  • Campbell Invests $30M in Brand Innovation

    The investment reflects Campbell's efforts to further increase the rate of innovation across its Baking and Snacking portfolio, the company's second-largest reporting segment, which includes both its Pepperidge Farm unit and Arnott's in Asia Pacific.

  • Yuengling Integrates ERP Software

    D.G. Yuengling & Son, Inc., has licensed the DEACOM Enterprise Resource Planning Software System to integrate its three facilities.

  • Vantage Point: Another food scare! What's to be done?

    By: Michael Forhez, Director of Industry Solutions, TCS & Dan Wilkinson, Vice President, Industry Development, 1SYNC

  • New Options for Effective TPM

    For many consumer goods companies, trade promotion management (TPM) continues to be one of the most significant areas of marketing investment. Find out how cloud computing enables a more agile and cost-effective approach to improving trade effectiveness and more.

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