Enterprise Resource Planning (ERP)

Some might call it nepotism. But customers should be suspicious if a company doesn't deploy its own technology.

Hormel Foods implemented Siebel Business Analytics and Siebel Consumer Goods to improve trade promotion management, customer relations, productivity, efficiency and effectiveness of marketing investments.

Hormel foods implements systematic approach to trade promotion management

Modern factories demand shorter lead times, quicker reaction to exceptions, stronger material scheduling capabilities and more customization to run efficiently

Generating greater trade visibility and control

Integrated sales management gives Organic Valley an edge in organics market

Nestle consumer relationship marketing program earns the company kudos

Sorrento breaks down silos to build one view of trade spend