Spiceology’s main goal was to find a solution that would get in front of its target audience, without having to rely on third-party cookies. Here's what they did.
Conor Keane, president and CEO of Spring Global, shares best practices for implementing AI within the consumer goods space, and how the technology can help drive business and streamline processes.
CPG manufacturers come in all shapes and sizes, but ultimately have the same goal – growth. Though TPM digitisation has demonstrated its effectiveness in helping optimise trade spend, many CPGs are hesitant to introduce new systems.
Unilever has kicked off a new blockchain pilot to further increase traceability and transparency in its global palm oil supply chain, particularly in that crucial first mile.
Crippling marketplace turmoil has put a spotlight on inventory disruptions and made supply chain resilience the number one priority for consumer goods companies. Discover how leading companies are advancing their supply chains and how you can do the same.
Issues experienced within supply chains over the last two years have changed attitudes toward automation; robots once threatened the workforce but are now viewed by an increasing number as a way to augment human teams and keep them safe.