Digital Transformation

When you’re one of the largest CPGs in the world, understanding consumers has become more important than ever. For The Kellogg Company, this means leaning into such technologies as AI and machine learning, and connecting the dots between their data across all channels. 

In the new role, Singh will be responsible for growing the pet portfolio across 50 global markets, which accounts for about 400 million pets served. Get more details.

The Procter & Gamble Company is overhauling its manufacturing, looking to reduce costs, improve productivity, and increase consumer satisfaction. Get the details.

Learn how the use of machine learning, artificial intelligence, and data visualization helps Kellogg’s to easily digest large amounts of real-time insights to predict outcomes and accelerate growth and innovation.

Macuare will lead a session at Analytics Unite: The Summit for Retail and Consumer Brands to answer what's the needed type of leadership to guide teams into an exciting future.

PacSun’s investments in its customer service capabilities are paying off as the apparel brand and retailer leverages the benefits of natural language processing (NLP).  

Joe Wright, senior director, integrated business planning at Kellogg, takes the lead at this Analytics Unite workshop, challenging you with a series of curveball questions about today's integrated business planning practice. Learn more.

From apparel to home furnishings businesses, consumer goods organizations should reevaluate their systems periodically to ensure strategies and technology are aligned with current and future objectives and also meet return on investment (ROI) objectives. Here are four key steps.