Double VisionInternational Multifoods integrates concurrent enterprise solutions Working TogetherGeneral Mills demonstrates leading-edge collaboration Technology in transition Bruce Springsteen once said that he writes so many songs about cars because he likes to sing about people in transition. A Change of Plans The customer relationship management (CRM) boom, once marked by multi-million dollar technology acquisitions, is over, and in 2003, CG companies shifted the spotlight from CRM solutions to CRM-related functions. Mutual Benefits A holistic CRM strategy drives value for CG firms and retail partners A Simple Plan Measured SCP projects aim for rapid rollout Rapid Return - January 2004 SCE apps help squeeze out costs Sudden Impact RFID will transform the role of hardware vendors Reader's Choice Survey 2004 Consumer goods firms rate the top tech vendors Learning a New Trade Trade promotion turns into a top IT initiative First Previous 815 816 817 818 819 Next Last
