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Data & Analytics

  • Annie's Appoints Chief Financial Officer

    The new CFO was most recently Vice President Corporate Controller and Chief Accounting Officer at Molson Coors Brewing Company.
  • Mondelez Invests in Demand Sensing, Forecasting

    Terra Technologys Demand Sensing and Transportation Forecasting solutions help Mondelez decrease forecast error by almost 40 percent and gain supply chain efficiency in North America.
  • buzz Solutions Releases Mobile App for Retail Execution

    The solution was developed with the key goal of allowing a field sales representative to complete their tasks using a mobile tablet device without the fear of losing connectivity at any given time.
  • How to Ensure Your Big Data Initiatives Pay Off

    Why are big data projects so essential? Because they can impact nearly every aspect of your business, from operational efficiencies and product development to customer interactions and management processes.
  • Mondelez Partnership Mobilizes Global Brands

    Mondelez International and Google are working with Hipcricket to design and build a series of consumer-focused, mobile optimized web sites for multiple Mondelez brands.
  • Thirty-One Gifts Taps Retail Planning Solution

    TXT will manage the whole spectrum of Thirty-Ones forecasting, merchandise, assortment and inventory management.
  • Walmart CEO Says Near-Term Execution is Critical

    Earlier this week,Wal-Mart Stores, Inc. President and CEO Mike Duke assuredinvestors Walmart will win no matter what environment it's in. "When you go to our stores, you're going to see fantastic new merchandise, aggressive investments in price through lots of rollbacks and better in-stock levels. We're focusing on execution to deliver results." Here's a review of progress that's been made and Walmart's plans for the future.
  • Lessons in Brand Advocacy and Social Growth from T-Mobile

    With consumers switching brands more often than ever before, the rules of customer engagement have changed for marketing, sales and customer service across all industries. As a consequence, driving brand advocacy has become the No. 1 priority. T-Mobile gets it. Using a three-step approach, the company touts 4.9 million social fans and the fastest response time across all industries on Facebook, 55 minutes to be exact.
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