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Predictive Analytics

  • A&P Uses New Portal to Share Big Data

    A new cloud-based portal enables retailers to share their proprietary data including point of sale, inventory, loyalty and more with their supplier partners.
  • Business-Aligned IT: The Key to Survival for Businesses and CIOs

    While maximizing ROI remains the most sought-after number for business leaders, Chief Information Officers (CIO), especially in the consumer goods industry, are experiencing an interesting paradigm shift.
  • Building Integrated Business Service for Analytics in CPG

    At the end of the day, manufacturing a consumer product comes down to selling, servicing and delivering.What product? How many units? Shipped by when? Which customers? On which terms? These are the kinds of questions that producers of consumer goods are generally expected to address on a more or less real-time basis.
  • P&G Implements Global Demand Sensing

    The global implementation of Multi-Enterprise Demand Sensing from Terra Technology is expected to better meet the needs of retailers and consumers around the world.
  • Retail Velocity Expands POS Data Sharing Database

    Designed to educate the CPG manufacturer community on the availability of direct POS data from more than 300 retailers and distributors, registered visitors to the website can quickly identify what type data each retailer makes available to manufacturer partners.
  • CPG Companies Believe They Lack the Talent to Convert Data into a Business Asset

    Consumer packaged goods companies have invested heavily in technology platforms to improve their trade promotion performance but many lack the talent or business processes to capitalize on these investments, a new study from Accenture finds.
  • Farmer John Mines Trade Promotion Data

    The maker of packaged deli meats and the world-famous Dodger Dogs hotdog, has taken advantage of the powerful insights that come with TPM technology to strategize smarter, react faster and forge more win-win opportunities with retail customers.
  • Walmart Buys Big Data Start Up

    The similarities between Inkiru and @WalmartLabs are said to be uncanny, with both having an innovative spirit and the ability to leverage big data to improve the customer experience.
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