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Business Intelligence (BI)

  • Cracking the RFID Shell

    Paramount Farms revamps its legacy system with RFID at the core
  • Point of Impact

    CGT caught up with Steve Peppler, CEO, Flintfox, an up-and-coming TPM vendor, to get the scoop on trade promotions management.
  • Insights -- May 2004

    Product Lifecycle Management (PLM) is receiving more attention at the leadership level and the value and benefits are being more deeply understood and appreciated.
  • Taking Action May 2004

    It is common practice for manufacturers and distributors to have access to mountains of promotional and point-of-sale data, but few companies look outside of the box and assume an active role in developing and reshaping technology tools to better fit the information needs of their unique business.
  • Shredding the Paper Trail

    Across the globe, consumer goods companies continuously churn out high volumes of innovative products that people rely on every single day.
  • Tapping Brand Growth

    When it comes to unforgettable advertising campaigns, Miller Brewing Company is the creme-de-la-creme, however, the company wasn't always sitting in the "front row" of pop-culture marketing tactics.
  • Customer Management: Driving to The Store

    Coca-Cola Enterprises embarks on a radical direct-store delivery project.
  • Enterprise: In Through the Out Door

    P&G turns to IBM outsourcing to focus on its core businesses.
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