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Supply Chain & Merchandising

  • L'Occitane Growth Prompts Operational Change

    The manufacturer of skincare, body care, fragrance and hair care products selects an Apriso solution for manufacturing operations management and to help manage its strong growth.

  • Unilever Announces Reorganization to Further Drive Growth

    The new structure is expected to allow for a more efficient rollout of increasingly bigger and more scalable innovations, and the optimization of resources behind strategic priorities.

  • Trade Promotion Optimization: Cognizant's Perspective

    If trade promotion optimization is such a compelling idea, why isnt everyone doing it? In Cognizants view, companies need to bridge the capability chasm between Trade Promotion Management and true Trade Promotion Optimization to move to the next level of performance improvement...

  • McCormick to Acquire Kamis

    With the addition of Kohinoor in India and Kamis in Poland, the company expects its percentage of sales from emerging markets to exceed 12 percent in 2012.

  • Social Media and Downstream Data

    Members of CGTs Downstream Data Share Group met on June 6, 2011 at the Consumer Goods Sales & Marketing Summit in NYC and engaged in a lively discussion about social media. Key discussion points included...

  • Campbell Elects Denise Morrison President & CEO

    Morrison will succeed Douglas R. Conant, who will step down as President and CEO on July 31, 2011, after more than a decade in that role.

  • Going Digital = Growth for CG Companies

    Just a few years ago, digital information meant one thing to senior executives risk. However, CG companies are now using digital data to advance their competitive position. New analyses based on 148 companies highlights major opportunities for growth.

  • The State of Trade Promotion Optimization

    Members of CGTs Trade Promotion Management Share Group met on June 6, 2011 and engaged in a lively discussion about what might just be the hottest topic of the year: Trade Promotion Optimization! With countless definitions and approaches floating around the industry, the share group set out to identify logical steps for getting from TPM to TPO rather than establishing a common definition...

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