Sales & Marketing

As I write this note and ponder the October issue, I can't believe that fall is already here.

LEDgen shaves 20 days off the supply chain cycle to deliver lights in time for Christmas

One of the largest CG companies undertakes re-branding through Web site revamp

Beachbody tones down e-mail volumes to improve customer service

Energizer and Office Furniture USA (a division of Chordus) -- two $5 billion-and-under consumer goods firms -- are positioning their respective companies to truly leverage technology judiciously.

SC Johnson, the $7-billion manufacturer of consumer household products, announces the U.S. launch of Glade PlugIns Scented Oil Light Show, an innovative new product enabled by a license to Color Kinetics' world-wide patent portfolio.

How to bring products that satisfy shopper needs to market before the competition

Procter & Gamble drives new product development with breakthroughs from across strategic functions