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Sales & Marketing

  • Wal-Mart Boosts Production of Sustainable Products

    The retail giant launches an innovative new program to bring the latest generation of environmentally responsible products to consumers nationwide.
  • Unilever's Global Effort to Become More Demand Driven

    Doug Sloan, director of Supply Chain Operations for Unilever North America, reveals details of the company's journey to boost its demand sensing and inventory optimization capabilities globally.
  • VANTAGE POINT: Exploring Shared Services for Customer Management

    As shared services units specialize in performing repetitive transaction based tasks, consumer companies can leverage the service model to perform tasks that require high-end business and consulting skill sets that may not be widely available in the organization.
  • Sunshine Bouquet Leverages Downstream Data

    One of the first companies to recognize the potential of the supermarket channel for fresh-cut flowers, Sunshine Bouquet will tap Retail Solutions to transform retailer data into actionable insights.
  • Jones Apparel Group Gets New Name

    The new name embraces Jones' heritage while signaling its vision for the future across its apparel, footwear, jeanswear, jewelry and handbag divisions.
  • Hanesbrands Selects New Demand Sensing Solution

    The solution will eventually scale across Hanesbrands' extended value chain, delivering cross-departmental sales insights and analytics to hundreds of business practitioners.
  • Coca-Cola Licenses Dr Pepper Brands

    Under the new licensing agreements, Coca-Cola will distribute Dr Pepper in the United States and Canada Dry in the Northeast U.S. where these brands were formerly distributed by Coca-Cola Enterprises.
  • The Myth of Overnight Success

    It took Barrie Bergman 25 years to build Record Bar into the success that made him a wealthy man. Bare Escentuals, his second company, was an overnight success after only 14 years. The one thing both of these success stories have in common? Time.
    Barrieat Chair
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