Sales & Marketing

Whole Foods Market launches the first in-store color-coded sustainability-rating program for wild-caught seafood.

With 400 brands spanning 14 categories of home, personal care and food products, Unilever touches many people's lives around the globe. Here, the company shares the fundamentals for getting the recall process right, including a powerful tool called the Rapid Recall Exchange.

This article analyzes 40 of the largest players in the consumer packaged goods world and how they have been able to build up enough reputation capital to become the world's most reputable industry in 2010.

The Jones New York section of Macy's will feature a smart store design and offer smart-phone content created to enrich the shopping experience for Jones customers.

Selectedfrom almost 400 applications, the first 12 grant recipients each successfullydemonstrated unique baby or childcare product ideas that address unmetparenting needs and make life easier for moms and dads.

The Gap Inc. reverted back to its iconic blue box logo just one week after rolling out an updated version on its Web site. This isn't the first time a rebranding effort caused loyal consumers to revolt. Here's a look back at two other major flops.

Both retailers and suppliers see the value of data sharing, but there is still a long way to go before benefits are realized. Proving there are exceptions to this rule, Kraft Foods, Delhaize America and Bozzuto's gathered to lend real-world context to the findings of the first annual Shared Data Study. Learn about their winning data sharing programs here.

Mergers and acquisitions have caused Foster's to have a mix of enterprise resource planning systems and different methods for defining and processing key business data, such as information on customers and products.