Sales & Marketing

Raj Joshi joined Nature’s Path Foods just over a year ago to lead the company’s marketing function. Learn how it has evolved in that time.

CPGs need to understand how the different subsets of AI work and what’s needed to properly feed them so that brands can accelerate innovation.

In their latest earnings conversations, four CPGs share details of consumer sentiment and how they’re forming strategies around shifting behaviors.

Modern TPM approaches require agile solutions, automations enabled by artificial intelligence and other technologies, and a clear-cut data roadmap that doesn’t cut corners.

Agentic AI has the potential to significantly enhance efficiencies for consumer goods organizations, far beyond even what traditional artificial intelligence can provide.

Cory Knopp, VP of sales at Form, shares how CPG brands can use mobile AI to capture SKU-level insights, streamline planogram management and respond to the quickly shifting market environment.

Research shows cost-conscious parents are strategic, digitally influenced and reward-driven.

Unilever and Skullcandy are tapping conversational AI to translate consumer feedback into instant, actionable insights.