Two years ago, K'NEX started the construction of an internal intranet that would control the majority of product-related data across all departments. Find out what the K.I.I.D. system looks like today.
Walmart President and CEO Mike Duke announces the company's next step on the path to achieving its goal of being supplied 100 percent by renewable energy.
A new survey of 1,000 consumers reveals that loyalty has indeed become a two-way street. No longer are the days when brands can advocate solely for themselves. Read on for a breakdown of consumer loyalty preferences by gender, generation and geographic location.
By providing tips and tools, a new campaign shows how individuals and families can quickly assemble high-quality balanced meals using frozen prepared entrees.
The program has already been piloted over the last several months with major suppliers involved including L'Oreal, P&G, General Mills, Kellogg and more.
A solution provided by the newly rebranded IRI will help ensure 7-Eleven and subscribing manufacturer partners work from a single version of the truth.
