Customer Relationship Management (CRM)

ConAgra Foods named to profiles in Diversity Journal's 2010 International Innovation in Diversity awards for its employee resource networks.

CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.

Over the past year, the Green Confidence Index tracked consumer sentiment for all things green, from cars to clothing to cleaning products, and it's clear the market has moved from minor to mainstream.

By Rosemary Grabowski, VP, Global Market Development, CPG, Dassault Systemes, ENOVIA

Facebook celebrated its 500 millionth active user last week, and leading consumer goods companies are putting the social networking site's popularity to good use. Here, CGT presents the Top 20 food and drink brands on Facebook. Did your brands make the cut? If not, learn how these leaders are making social media a competitive advantage.

The interest in sales and marketing capabilities is growing among CG manufacturers. Here, IDC and Sony Pictures Home Entertainment complement the findings of the 2010 Sales & Marketing Report on topics like TPM, DSRs and Sales Force Automation with real-world expertise.

In addition to access to Seventh Generation product lines, Seventh Generation and Wal-Mart will collectively encourage families to live better through initiatives such as Walmart's mom bloggers, Facebook and the 7GenBlog.

Neolane and KnowledgeBase Marketing, in collaboration with Wunderman, are helping to optimize loyalty programs across e-mail and more.