The specialty food manufacturer enters into a licensing agreement with Vidalia Brands Inc., to develop a new line of prepackaged snacks for vending, grocery and convenience store distribution.
The growth of food waste consciousness, mini-meals, gluten-free products and mainstream veganism top the consumer health trends expected to make headlines in 2013. Certainly, they will each have major implications for marketers and retailers looking to sway consumer opinion in the new year and beyond. Is your company on top of these trends?
2012 was another exciting and transformational year in the consumer goods industry, from Kraft's new name to Kimberly-Clark's record-breaking digital marketing program. Join CGT as we revisit the most-read sales and marketing-centric headlines of the year.
Economic conditions and emerging technologies are forcing retailers to identify new ways to set themselves apart from the competition. Walmart, for example, stepped up supplier collaboration in more ways than one.
Hostess Brands, Inc. has been forced by a Bakers Union strike to shut down all operations and sell all company assets. But with high brand recognition, it's expected that other companies may be interested in keeping products, like Twinkies and Ding Dongs, alive.
Understanding that consumers rely heavily on mobile applications and web sites to get the right information about its products, Kellogg Company ensures that there is a "single version of product truth" internally as well as externally.