Slicing Into Trade Promotions For consumer goods companies, especially those in the grocery industry, trade promotions can be vital to maintaining a competitive edge. In Search of the Perfect Order The ability to render the perfect order is the single most daunting task facing the CG industry today. Power Breakfast When the Kellogg Company brought in a new management team at the end of 2000, one of its first questions was "where is the sales force?" The Art of Outsourcing Anybody in the technology food chain can tell you that ASP is a handy acronym for application service provider. Collaboration Drives Growth To get a sense of just how much the supply-chain planning market has changed during the past year, you only have to look at the top of the 2003 Best of Breed rankings. First Previous 156 157 158
