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  • CG Survival Guide, Part 2: Five More Ways to Outlive the Recession

    As the New Year approaches, consumer goods executives everywhere are resolving to better manage their company's time, resources and money in a downed economy. Here, CGT Research Advisory Board members offer five more valuable tips guaranteed to help your company stick to its New Year's resolutions and outlive this recession.
  • Kraft and Apple Launch Innovative Consumer Tool

    The launch of iFood Assistant represents the latest in Kraft's commitment to providing innovative solutions for consumers' busy and increasingly wireless lifestyles.
  • P&G Knows Best: Inside its New Approach to Global PLM

    The Procter & Gamble Company currently has 24,000 active patents and invests more than $2 billion per year in research and development. Needless to say, firm control over costs for materials is critical. Read on to learn how P&G is using PLM to transform its global approach to product development and save money.
  • Coca-Cola Seeks H20 Sanitation Innovations

    A total of 265 projects from social entrepreneurs in 54 countries around the world were submitted to the online competition.
  • i2 Announces Executive Leadership Change

    The change replaces interim CEO, Dr. Pallab K. Chatterjee, who is leaving the company to pursue other opportunities.
  • Pierre Foods Appoints Two New Board Members

    The additions expand Pierre's Board from three directors to five directors.
  • 2008 Innovation Awards

    In the highly-competitive consumer goods market, the success of a new product among consumers is the result of something much bigger than just a bright idea. This year, CGT recognizes Kraft Foods Inc. and Nintendo, among other deserving consumer goods companies, for excellence in innovation.
  • Armen Najarian of DemandTec on Win-Win Trade Strategies

    Najarian gives real-world context to how trading partners are realizing the benefits of a promotion planning perspective based on win-win principles that place the consumer at the center of the equation.
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