With accurate data about how our bodies are performing at any moment in time, we’ll be able to eat and drink products that are personalized to satisfy our precise needs.
CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: experiential marketing solution provider Screemo.
The company will acquire a 20% stake in MTD Products, extending an existing commercial relationship that includes the manufacture of outdoor products under the Craftsman brand.
The new consumer engagement offering marks one of the first innovations driven by the cosmetics maker's March acquisition of technology house ModiFace.
Leveraging solutions from SAP Ariba, Grupo Boticário has created a simplified digital process to efficiently manage and collaborate across the entire supply chain.