Fifty thousand consumers nationwide chose 27 consumer packaged goods brands to receive the 2013 Product of the Year award. For manufacturers of the winning products, the award is a powerful marketing message proven to increase retail distribution and sales by an average of 10 percent to 15 percent. Get the list of winners here.
BluePrint, a marketer and manufacturer of raw, organic cold-pressed fruit and vegetable juices and juice beverages, generated approximately $20 million in sales in calendar year 2012.
No. 1 player P&G made progress toward its purpose-inspired growth strategy, while Unilever reported gains in its transformation to a sustainable growth company. Most of the companies on this list followed their lead with modest sales gains in 2011.
Pfizer Inc. knocked out some competition in the OTC pharmaceutical market when it acquired Wyeth's consumer healthcare brands in 2009. How has the Centrum-brand owner performed compared to the competition since?