Food

Pepsi and Lays PepsiCos two global flagship brands are at the center of this campaign reflecting its broader strategy to combine the power of global brands, showcasing them better, together.

Under the terms of the agreement, Genpact Limited will help Hillshire Brands transform and run its finance and accounting (F&A) operations.

Kraft Foods Group introduces a new device that syncs with the Oscar Mayer Wake Up & Smell the Bacon iPhone application to emit the scent and sound of sizzling bacon when the rooster crows.

The global strategy integrates sustainability, health and wellness, community and safety initiatives.

As part of a larger, more diversified organization, ChiquitaFyffes will become the largest global entity in the banana category with sales of more than 160 million boxes annually.

The collaboration focuses on Social and Mobile brand-building across the consumer journey.

The Dreyer's Outshine fruit bars brand is launching the first national line of frozen fruit bars that combines fruit and vegetable ingredients.

Frito-Lay and Activision are providing fans with the opportunity to choose and name a new hero that will appear in the next Skylanders game slated for release in 2014.