Food

Measuring digitally influenced sales remains an ongoing and increasingly difficult challenge, but it’s the piece of the commerce puzzle that can unlock tremendous growth. See Kraft Heinz's Andy McKeon tackle the topic at the upcoming CG Sales & Marketing Summit.

Campbell Soup Company has sold off its Pop Secret popcorn business to Our Home, a better-for-you snack company.

Unilever has introduced several tech-enabled efficiency and visibility measures within its ice cream segment over the years, implementing AI and image capture. Progress is underway to expand these initiatives and the company recently reported positive results.

Nestlé has a new executive at the helm, naming company veteran Laurent Freixe its chief executive officer.

We're tackling scaling AI, empowering teams with the tools they need, building operating models for digital-first realities, and more.

Marlene Creighton took on the new role in June, which will drive customer and channel growth through brand awareness and innovation.

Discover how US Foods brought sales AI from PoC into production.

These are a few straightforward steps CPGs can take to figure out where data can add the most value — whether it’s improving customer insights, optimizing supply chains, or refining product offerings.